PRODUCT DEVELOPMENT: PAST RESEARCH, PRESENT FINDINGS, AND FUTURE DIRECTIONS

Academy of Management Review - Tập 20 Số 2 - Trang 343-378 - 1995
Shona L. Brown1,2, Kathleen M. Eisenhardt1,2
11Stanford Univ.
2Stanford University

Tóm tắt

Từ khóa


Tài liệu tham khảo

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