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Journal of Medicine and Pharmacy","Tạp chí Y Dược học Cần Thơ",{"EN":487,"VI":488},"\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">04\u002F10\u002F2015 Ministry of Information and Communications allowed Can Tho journal of medicine and pharmacy to operate (102 \u002FGP-BTTTT)\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">07\u002F16\u002F2015 Can Tho journal of medicine and pharmacy is internationally recognized: ISSN 2354-1210\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">In 2016, The journal has been included in the list of medical science journals by The State Council for professorship which is awarded a work score of 0-0.5 points for a published article.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Can Tho Journal of Medicine and Pharmacy welcome original works that haven’t been submitted or published in other medical journals. Posts must contain content related to one of the journal’s categories.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">The content published\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">The journal is divided into 3 categories:\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">- Scientific research article: are valuable scientific works, which have been researched and accepted.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">- Overview of medicine, biology and pharmacy: serving the objective of continuing training in the fields of medicine, biology and pharmacy; to systematize classical and modern knowledge.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">- Update information on new knowledge about medicine, biology, pharmacy in the country and in the world.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Scope\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">- Publication and introduction of scientific research in the fields:\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">+ Medicine (internal medicine, surgery, pediatrics, obstetrics and gynecology, odonto-stomatology, laboratory, oncology, traditional medicine, nursing).\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">+ Biology (genetics, biotechnology).\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">+ Pharmacology (pharmaceutics, drug quality analysis-control, synthetic pharmaceutical chemistry, biochemistry, pharmacognosy, botany, clinical pharmacy).\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">- To enhance the quality of undergraduate, postgraduate education, scientifically researching and meet the necessary treatment in hospital.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">- Introducing the updated domestic and oversea information about science technology to promote scientific research and exchanging technology in local, other universities.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">- Exchanging pharmaceutical and medical information for social health developing in the Mekong Delta and Vietnam.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">The object\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Postgraduate students, student of Can Tho University of Medicine and Pharmacy, scientists from schools, research institutes, hospitals, health centers, pharmaceutical companies of the Mekong Delta; other provinces and regions in Vietnam and other country.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Address\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Headquarters of Can Tho Journal of Medicine and Pharmacy, located Scientific Research and International Cooperation Office: 179 Nguyen Van Cu Street, An Khanh Ward, Ninh Kieu District, Can Tho City, Vietnam.\u003C\u002Fspan>\u003C\u002Fp>","\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Ngày 16\u002F7\u002F2015, Tạp chí Y Dược học Cần Thơ được cấp chỉ số quốc tế: ISSN 2354-1210.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Từ tháng 4\u002F2016, Tạp chí đã được Hội đồng Giáo sư ngành Y đưa vào danh sách các tạp chí khoa học Y học được tính điểm công trình 0-0,5 điểm cho một bài báo đăng.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Năm 2020 Tạp chí Y Dược học Cần Thơ đã được phê duyệt vào danh mục của các Hội đồng Giáo sư ngành Dược học được tính điểm công trình 0-0,5 điểm cho một bài báo đăng.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tạp chí Y Dược học Cần Thơ ra 12 số\u002Fnăm, 180-200 trang\u002Fsố.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Từ tháng 12\u002F2022 Tạp chí Y Dược học Cần Thơ là thành viên của hệ thống Crossref và từ tháng 01\u002F2023 tạp chí thực hiện bình duyệt online kín 2 chiều nhằm tăng tính minh bạch, tin cậy của các công trình nghiên cứu khoa học và đảm bảo tốt nhất chất lượng khoa học của bài viết.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tôn chỉ, mục đích và phạm vi của tạp chí\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tôn chỉ và mục đích hoạt động của tạp chí: xuất bản nhằm mục đích phổ biến kết quả từ các đề tài nghiên cứu khoa học; giao lưu trao đổi khoa học, chia sẻ kinh nghiệm, học tập, đồng thời cập nhật thông tin khoa học mới trong các lĩnh vực y, sinh, dược học trong và ngoài nước.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Phạm vi của tạp chí: Tạp chí xuất bản được chia thành 3 chuyên mục: (i) Bài báo nghiên cứu khoa học là kết quả công trình nghiên cứu khoa học có giá trị đã được triển khai nghiên cứu, (ii) Bài tổng quan y, sinh, dược học: phục vụ mục tiêu đào tạo liên tục trong lĩnh vực y, sinh, dược học; nhằm hệ thống hóa những kiến thức kinh điển và hiện đại; (iii) Thông tin cập nhật kiến thức mới về y, sinh, dược học trong nước và trên thế giới.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Chính sách truy cập mở\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tạp chí Y Dược học Cần Thơ áp dụng chính sách truy cập mở đối với các bài báo đã xuất bản đến với độc giả, nhằm mở rộng cơ hội tiếp cận các kết quả nghiên cứu chất lượng cao và tăng cường trao đổi kiến thức. Tạp chí đăng tải trực tuyến (miễn phí) toàn văn các bài báo được công bố trên website của Tạp chí (https:\u002F\u002Ftapchi.ctump.edu.vn).\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Đạo đức xuất bản\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tạp chí Y Dược học Cần Thơ cam kết tuân thủ đạo đức xuất bản phù hợp với các hướng dẫn và tiêu chuẩn của the Committee on Publication Ethics (COPE), tuân thủ các nguyên tắc của COPE’s Core Practices, Best Practices Guidelines for Journal Editors và Guidelines on Good Publication Practices.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Bản thảo bài báo chỉ được chấp nhận khi được tác giả chịu trách nhiệm chính cam kết các nội dung sau: Các nội dung của bản thảo chưa được đăng tải toàn bộ hoặc một phần ở các tạp chí khác; Tất cả các tác giả đều có đóng góp một cách đáng kể vào quá trình nghiên cứu hoặc chuẩn bị bản thảo và cùng chịu trách nhiệm về các nội dung của bản thảo; Tuân thủ các biện pháp đảm bảo đạo đức nghiên cứu (ví dụ thỏa thuận đồng ý tham gia nghiên cứu).\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Cam kết bảo mật\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tạp chí cam kết thực hiện và tuân thủ các quy định của luật và các văn bản hướng dẫn liên quan đến bảo mật thông tin cá nhân trên không gian mạng. Các thông tin mà người dùng (tác giả, độc giả, biên tập viên, người phản biện) nhập vào các biểu mẫu trên Hệ thống Quản lý xuất bản trực tuyến của tạp chí chỉ được sử dụng vào các mục đích đã được tuyên bố rõ ràng và sẽ không được cung cấp cho bất kỳ bên thứ ba nào khác, hay dùng vào bất kỳ mục đích nào khác.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Phí gửi bài\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Lệ phí gửi đăng bài: 1.000.000đ\u002Fbài báo\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Lệ phí gửi đăng nhanh: 1.500.000đ\u002Fbài báo\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Đối với tác giả là cán bộ viên chức thuộc Trường Đại học Y Dược Cần Thơ thì được hỗ trợ 50% lệ phí gửi đăng bài.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Đối với sinh viên thực hiện đề tài nghiên cứu khoa học cấp trường được hỗ trợ 100% lệ phí đăng bài ( Tác giả gửi đính kèm “ Quyết định về việc giao tổ chức thực hiện đề tài nghiên cứu khoa học cấp Trường của sinh viên”).\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Hình thức nộp lệ phí:\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">1. Tiền mặt:\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Nộp trực tiếp tại Phòng Tài chính - Kế toán, Trường Đại học Y Dược Cần Thơ, số 179 Nguyễn Văn Cừ, P. An Khánh, Q. Ninh Kiều, thành phố Cần Thơ.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">2. Chuyển khoản:\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tên Tài khoản: Trường ĐHYD Cần Thơ, Số TK: 0111000115668, tại ngân hàng Vietcombank chi nhánh Cần Thơ.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Thời gian: Áp dụng từ ngày 01\u002F02\u002F2023.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">* Phí gửi bài không được hoàn trả khi bài viết bị từ chối hoặc tác giả xin rút bài viết.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Quy trình phản biện bài báo\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tạp chí Y Dược học Cần Thơ thực hiện quy trình phản biện kín hai chiều nghiêm ngặt. Danh tính của những người phản biện không được tiết lộ cho các tác giả và ngược lại. Quy trình thẩm định bài báo đăng gồm các bước sau:\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tiếp nhận bản thảo\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Tác giả liên hệ gửi bản thảo đến Tạp chí qua hệ thống trực tuyến tại website: https:\u002F\u002Ftapchi.ctump.edu.vn. Hướng dẫn về cách đăng ký, gửi bài và chuẩn bị bản thảo được cung cấp trên website của Tạp chí.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Sàng lọc sơ bộ\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Sau khi Tòa soạn nhận được bài báo của tác giả, Ban Thư ký sẽ tiến hành kiểm tra sơ bộ bài báo (các yêu cầu về nội dung và hình thức). Những bài báo không đúng quy cách hoặc có nội dung không phù hợp hoặc vi phạm bản quyền sẽ bị từ chối (Ban Thư ký thông báo phản hồi đến tác giả trong vòng 1 tuần). Những bài báo đủ điều kiện, được Ban Thư ký tòa soạn chuyển đến Ban Biên tập có cùng chuyên môn với nội dung bài báo để đề xuất người phản biện. Thời gian kể từ khi Ban Biên tập nhận bài báo đến khi đề xuất người phản biện bài báo chậm nhất là 5 ngày.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Vòng phản biện\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">1. Ban Thư ký gửi bài và yêu cầu phản biện đến 02 phản biện độc lập.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">2. Các phản biện gởi nhận xét cho Ban Thư ký. Thời gian từ khi gửi bài cho phản biện đến khi nhận ý kiến của phản biện tối đa là 20 ngày.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Xử ký kết quả phản biện\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">1. Nếu ý kiến đồng ý cho đăng và không cần chỉnh sửa, Ban Thư ký tiếp tục đăng bài theo qui trình.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">2. Nếu ý kiến đồng ý đăng và cần chỉnh sửa, Ban Thư ký sẽ thông tin đến tác giả chỉnh sửa theo yêu cầu của người phản biện. Thời gian chỉnh sửa và gửi lại kéo dài không quá 2 tuần, từ khi tác giả bài báo nhận được thông tin (Quá trình này có thể lặp lại tối đa 2 lần\u002F1 bài báo). Khi có sự thống nhất, đồng ý của người phản biện; bài báo được tiếp tục đăng theo qui trình.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">3. Những bài báo có chất lượng không đạt yêu cầu, cả 2 phản biện không đồng ý cho đăng sẽ bị Tòa soạn từ chối đăng.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Xuất bản\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">1. Ban Thư ký tổng hợp các bản thảo đã được tác giả hoàn thiện sau thẩm định trình Ban Biên tập xem xét, Tổng Biên tập phê duyệt, quyết định bài đăng theo các tiêu chí: sự phù hợp nội dung với tôn chỉ và mục đích, thể loại bài viết (ưu tiên các bài có bài có nghiên cứu chuyên sâu, hàm lượng khoa học cao), đóng góp mới bài báo, bài báo được ưu tiên đăng trong số gần nhất của Tạp chí theo thứ tự: tính thời sự, chất lượng bài báo và thời gian gửi bài.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">2. Ban Biên tập và Ban Thư ký biên tập bản thảo, chế bản, đọc rà soát lỗi. Thời gian hoàn thành từ 10-15 ngày.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">3. Ban Thư ký có trách nhiệm thông báo cho tác giả bài báo (bằng e-mail) về tình hình phê duyệt bài báo, thời gian, số kỳ, tập xuất bản bài báo theo qui định.\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">4. Danh sách bài báo theo số Tạp chí được in ấn và phát hành trong năm định kỳ được công bố chính thức trên website: https:\u002F\u002Ftapchi.ctump.edu.vn\u003C\u002Fspan>\u003C\u002Fp>\u003Cp>\u003Cbr>\u003C\u002Fp>",{"VOID":490},"wcQ1uqwAAAAJ","2023-05-30T08:17:21.868+00:00",[],[494],{"id":495,"createTime":28,"updateTime":28,"relativeEntities":496,"slug":28,"properties":497,"entityType":28,"verifyStatus":28,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":28,"url":507,"parentIds":508,"statistic":28},"6413896b-eca9-442b-a73f-182a58a0ce40",[],{"title":498,"address":501,"country":504,"abbreviation":505},{"EN":499,"VI":500},"Can Tho University of Medicine and Pharmacy","Trường Đại học Y Dược Cần Thơ",{"EN":502,"VI":503},"No 179, Nguyen Van Cu street, An Khanh ward, Ninh Kieu district, Can Tho city, Vietnam","Số 179, đường Nguyễn Văn Cừ, phường An Khánh, quận Ninh Kiều, thành phố Cần Thơ, Việt Nam",{"VOID":15},{"VOID":506},"ctump","http:\u002F\u002Fwww.ctump.edu.vn\u002F",[],[],"https:\u002F\u002Ftapchi.ctump.edu.vn\u002Findex.php\u002Fctump",{"impactFactor":32,"impactFactorByYear":512,"i10Index":32,"i10IndexLast5Year":32,"totalPublication":514,"totalPublicationByYear":515,"totalCitation":520,"totalCitationByYear":521,"totalCitationPerPublication":108,"totalCitationPerPublicationByYear":523,"hindexLast5Year":45,"hindex":45},{"2022":513,"2023":111,"2024":106},0.01,1556,{"2020":47,"2021":516,"2022":517,"2023":518,"2024":519,"2025":122},57,306,801,358,161,{"2021":146,"2022":280,"2023":522},99,{"2021":524,"2022":318,"2023":104},0.23,{"impactFactor":28,"impactFactorByYear":28,"i10Index":123,"i10IndexLast5Year":123,"totalPublication":526,"totalPublicationByYear":527,"totalCitation":526,"totalCitationByYear":528,"totalCitationPerPublication":40,"totalCitationPerPublicationByYear":531,"hindexLast5Year":49,"hindex":49},476,{"0":205,"2019":123,"2021":139,"2022":459,"2023":451,"2024":357,"2025":49,"2026":48},{"2021":42,"2022":123,"2023":161,"2024":529,"2025":360,"2026":530},136,83,{"2021":105,"2022":513,"2023":532,"2024":127,"2025":533,"2026":534},0.62,25.43,13.83,{"id":536,"createTime":537,"updateTime":382,"relativeEntities":538,"slug":539,"properties":540,"entityType":25,"verifyStatus":26,"verifyTime":28,"verifyNote":28,"languages":552,"translateLanguages":28,"viewCount":133,"subjectFields":553,"manageAffiliations":554,"indexDatabases":555,"url":556,"thumbnailPath":557,"statistic":558,"gsStatistic":594,"type":55,"analyzePriority":28},"6984a56a-db70-403b-9cc4-4013e1ceaffa","2023-05-09T06:47:40.346+00:00",[],"T%E1%BA%A1p%20ch%C3%AD%20Nghi%C3%AAn%20c%E1%BB%A9u%20n%C6%B0%E1%BB%9Bc%20ngo%C3%A0i",{"country":541,"issn":542,"title":544,"introduce":547,"gsId":550},{"VOID":15},{"VOID":543},"25252445",{"EN":545,"VI":546},"VNU Journal of Foreign Studies","Tạp chí Nghiên cứu nước ngoài",{"EN":548,"VI":549},"{\"ops\":[{\"insert\":\"\\n\\nThe \\n\"},{\"attributes\":{\"italic\":true},\"insert\":\"VNU Journal of Science\"},{\"insert\":\"\\n was established in 1985 for the publication of national and international research papers in all fields of natural sciences and technology, social sciences and humanities. 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versus unexpected next purchase coupons: consumer satisfaction, perceptions of value, and fairness",{"VOID":962},"10.1108\u002F10610420710731160",{"EN":964},"\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Purpose\u003C\u002Fjats:title>\u003Cjats:p>This research aims to investigate how consumers differ in their interpretation of advertised and “surprise” (or unexpected) next‐purchase coupons as delayed rewards or immediate losses based on promotion context and coupon start date restrictions.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Design\u002Fmethodology\u002Fapproach\u003C\u002Fjats:title>\u003Cjats:p>Two laboratory experiments examine how consumers respond to next‐purchase coupons. In Study 1, next‐purchase coupon types (advertised; unexpected) vs competing brand promotions (yes; no) vs coupon start date restriction (unrestricted; restricted to future start date) between‐subjects experimental design was used to examine the impact on purchase satisfaction, perceived promotion value, and perceived retailer fairness. In Study 2, four between‐subjects factors were used to examine the impact on purchase satisfaction, perceived value, and retailer fairness: next‐purchase coupon type vs coupon start date restriction vs coupon target restriction (brand‐specific; non brand‐specific) and the measured need‐for‐cognition variable (high; low).\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Findings\u003C\u002Fjats:title>\u003Cjats:p>Study 1 indicates that unexpected next‐purchase coupons lead to higher purchase satisfaction but lower perceptions of retailer fairness compared to advertised coupons. Study 2 indicates that consumer predisposition toward effortful thought (NFC) amplifies the impact of unrestricted start date on perceptions of retailer unfairness. Furthermore, this effect is stronger on purchase satisfaction and perceived value for unrestricted unexpected next‐purchase coupons.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Research limitations\u002Fimplications\u003C\u002Fjats:title>\u003Cjats:p>Results imply that advertised and unexpected next‐purchase coupons differ in their impact on post‐purchase outcomes of consumers. Differences in competing brand promotions and coupon start date restrictions lead to interpretations of next‐purchase coupons as immediate loss vs delayed gains.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Practical implications\u003C\u002Fjats:title>\u003Cjats:p>Managerial implications for the design and use of next‐purchase promotions are discussed.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Originality\u002Fvalue\u003C\u002Fjats:title>\u003Cjats:p>This research paper is the first to study how consumers respond to checkout or next‐purchase coupons.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>","PUBLICATION","Auto Verify",[31],"https:\u002F\u002Fwww.emerald.com\u002Finsight\u002Fcontent\u002Fdoi\u002F10.1108\u002F10610420710731160\u002Ffull\u002Fhtml",[970],{"id":971,"sortIndex":32,"researcher":28,"roles":972,"affiliations":973,"properties":982,"displayName":984,"givenName":28,"familyName":28},"b75c4dc8-089d-4d1d-9bf0-8e5cf9136377",[],[974],{"id":975,"sortIndex":32,"affiliation":976,"properties":28},"0fbe8013-5870-43d1-ab43-d021629af9bd",{"id":975,"createTime":28,"updateTime":28,"relativeEntities":977,"slug":28,"properties":978,"entityType":28,"verifyStatus":28,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":28,"url":28,"parentIds":981,"statistic":28},[],{"title":979},{"EN":980},"School of Business, Montclair, New Jersey, USA",[],{"title":983},{"EN":984},"PatraliChatterjee","ARTICLE",{"url":28,"publisher":987,"properties":28},{"id":868,"createTime":869,"updateTime":870,"relativeEntities":988,"slug":872,"properties":989,"entityType":25,"verifyStatus":877,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":32,"subjectFields":992,"manageAffiliations":1005,"indexDatabases":1011,"url":28,"thumbnailPath":28,"statistic":1026,"gsStatistic":28,"type":28,"analyzePriority":28},[],{"issn":990,"title":991},{"VOID":875},{"EN":872},[993,997,1001],{"id":880,"createTime":28,"updateTime":28,"relativeEntities":994,"label":995,"description":996,"parentId":28,"standard":28,"scholarHubFieldId":28},[],{"EN":883},{},{"id":886,"createTime":28,"updateTime":28,"relativeEntities":998,"label":999,"description":1000,"parentId":28,"standard":28,"scholarHubFieldId":28},[],{"EN":889},{},{"id":892,"createTime":28,"updateTime":28,"relativeEntities":1002,"label":1003,"description":1004,"parentId":28,"standard":28,"scholarHubFieldId":28},[],{"EN":895},{},[1006],{"id":899,"createTime":28,"updateTime":28,"relativeEntities":1007,"slug":28,"properties":1008,"entityType":28,"verifyStatus":28,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":28,"url":28,"parentIds":1010,"statistic":28},[],{"title":1009},{"EN":903},[],[1012,1019],{"id":907,"indexDatabase":1013,"url":913,"indexYears":914,"academicFieldIds":1018,"indexDatabaseRanking":919},{"id":775,"createTime":28,"updateTime":28,"relativeEntities":1014,"label":1015,"description":1016,"key":781,"publicationTags":1017,"standard":28},[],{"EN":778,"VI":778},{"EN":778,"VI":780},[783],[916,917,918],{"id":921,"indexDatabase":1020,"url":933,"indexYears":28,"academicFieldIds":1025,"indexDatabaseRanking":28},{"id":923,"createTime":28,"updateTime":28,"relativeEntities":1021,"label":1022,"description":1023,"key":930,"publicationTags":1024,"standard":28},[],{"EN":926,"VI":926},{"EN":928,"VI":929},[932,813],[935,936],{"impactFactor":32,"impactFactorByYear":1027,"i10Index":45,"i10IndexLast5Year":32,"totalPublication":939,"totalPublicationByYear":1028,"totalCitation":941,"totalCitationByYear":1029,"totalCitationPerPublication":945,"totalCitationPerPublicationByYear":1030,"hindexLast5Year":45,"hindex":45},{"2012":105,"2015":293,"2016":357},{"1992":49,"1993":49,"1994":45,"1995":123,"1996":45,"1997":145,"1998":357,"1999":357,"2000":42,"2001":45,"2002":49,"2003":46,"2004":357,"2005":51,"2006":126,"2007":126,"2008":47,"2009":199,"2010":130,"2011":199,"2012":129,"2013":48,"2014":40},{"2002":943,"2005":436,"2010":201,"2014":944},{"2002":947,"2005":441,"2010":838,"2014":944},"2007-03-06",2007,[932,919],[1035,1038,1041,1044,1048,1051,1054,1057,1060,1063,1066,1069,1072,1075,1078,1082,1085,1088,1091,1094,1097,1100,1103,1106,1109,1112,1115,1118,1121,1124],{"id":28,"text":1036,"url":28,"identifiers":1037},"Bawa, K. and Shoemaker, R.W. 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An investigation of supermarket packaged goods",{"VOID":1493},"10.1108\u002F10610421011018356",{"EN":1495},"\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Purpose\u003C\u002Fjats:title>\u003Cjats:p>The purpose of this empirical paper is to determine the effects of line extension introductions on parent brand equity.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Design\u002Fmethodology\u002Fapproach\u003C\u002Fjats:title>\u003Cjats:p>The paper uses a cross‐sectional sample of 318 supermarket brands. A system of equations is proposed and estimated using seemingly unrelated regression.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Findings\u003C\u002Fjats:title>\u003Cjats:p>Brands benefit from line extension introductions, but only high equity brands benefit from innovation. 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(1994, Gestión del Valor de la Marca, Diaz de Santos, Madrid.",{},{"id":28,"text":1857,"url":28,"identifiers":1858},"Aaker, D. and Alvarez del Blanco, R. (1994, “Capitalizar el valor de la marca?”, Harvard Deusto Business Review, March, pp. 62‐76.",{},{"id":28,"text":1860,"url":28,"identifiers":1861},"Aaker, D. and Alvarez del Blanco, R. (1995a, “Identidad, corazón and alma de marca, ” Harvard Deusto, Marketing y Ventas, Vol. 1 No. 7, pp. 28‐31.",{},{"id":28,"text":1863,"url":28,"identifiers":1864},"Aaker, D. and Alvarez del Blanco, R. (1995b, “Estatura de la marca. Medir el valor por productos and mercados, ” Harvard Deusto Business Review, November‐December, pp. 75‐87.",{},{"id":28,"text":1866,"url":28,"identifiers":1867},"Aaker, D. and Keller, K. (1990, “Consumer evaluations of brand extensions, ” Journal of Marketing, Vol. 54 No. 3, pp. 27‐41.",{"doi":1868},"10.1177\u002F002224299005400102",{"id":28,"text":1870,"url":28,"identifiers":1871},"Alsop, R. 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(1996, La Marca Como Activo Empresarial: Necesidad de una Gestión Eficaz de Valor de la Marca, Libro de Actas del X Congreso Nacional de AEDEM, Granada, Vol. IB, pp. 719‐30.",{},{"id":28,"text":1888,"url":28,"identifiers":1889},"Elorz, M. (1995, “Aproximación al capital de marca a través del modelo de elección del consumidor: un ensayo con datos agregados, ” VII Encuentros de profesores de Marketing, Barcelona..",{},{"id":28,"text":1891,"url":28,"identifiers":1892},"Farquhar, P. (1989, “A dialogue on momentum accounting for brand management, ” International Journal of Research in Marketing, Vol. 10, pp. 77‐92.",{"doi":1893},"10.1016\u002F0167-8116(93)90035-W",{"id":28,"text":1895,"url":28,"identifiers":1896},"Gomez Arias, T. (1995, “Utilización de integración jerárquica de la información en la medición del valor de marca, ” VIII Encuentros de Profesores de Marketing, Zaragoza..",{},{"id":28,"text":1898,"url":28,"identifiers":1899},"Guillaume, L. (1993, “Le capital de marque. Perspectives et elements d’aplication dans le domaine des études marketing, ” Revue Française du Marketing, No. 142‐43, pp. 129‐42.",{},{"id":28,"text":1901,"url":28,"identifiers":1902},"Hotbrook, M.B. (1992, “Product quality attributes and brand name as determinants of price: the case of consumer electronics, ” Marketing Letters, Vol. 3 No. 1, pp. 71‐83.",{"doi":1903},"10.1007\u002FBF00994082",{"id":28,"text":1905,"url":28,"identifiers":1906},"Hoyer, W. and Brown, S. (1990, “Effects of brand awareness on choice for a common, repeat purchase product, ” Journal of Consumer Research, Vol. 17, September, pp. 141‐48.",{"doi":1907},"10.1086\u002F208544",{"id":28,"text":1909,"url":28,"identifiers":1910},"Jimenez, A. and Vargas, M. (1995, “El efecto de la satisfacción en la leaftad de la marca”, VII Encuentros de Profesores de Marketing, Barcelona..",{},{"id":28,"text":1912,"url":28,"identifiers":1913},"Kapferer, J. 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How did the transition from the national currency to the Euro, the new single currency of EU, actually take place? Examines the confusion among Finnish consumers concerning internal reference prices in different product and service categories immediately after the transition to the Euro. Proposes tentatively and empirically tests a framework model. Provides the relationships between the paper's key constructs of consumer price perception and some attitudinal and behavioral variables shortly after transition to Euro currency. Basically price perception took place in similar way, when Markka and Euro scales were utilized. This result was shown, first, by analyzing price perception strategies of consumers, and, second, by showing with correlation analysis that as internal reference price increases, the width of price latitude increases, and, third, by modelling reference price perception on the basis of Volkmann's range theory. Money illusion effect was found to exist to some extent.\u003C\u002Fjats:p>",[31],"https:\u002F\u002Fwww.emerald.com\u002Finsight\u002Fcontent\u002Fdoi\u002F10.1108\u002F10610420410523849\u002Ffull\u002Fhtml",[1962],{"id":1963,"sortIndex":32,"researcher":28,"roles":1964,"affiliations":1965,"properties":1974,"displayName":1976,"givenName":28,"familyName":28},"88e27fa5-67f8-44cb-a394-4b6dfbabdfe4",[],[1966],{"id":1967,"sortIndex":32,"affiliation":1968,"properties":28},"455e9b4c-57ec-4b5e-8898-aa5a989cd020",{"id":1967,"createTime":28,"updateTime":28,"relativeEntities":1969,"slug":28,"properties":1970,"entityType":28,"verifyStatus":28,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":28,"url":28,"parentIds":1973,"statistic":28},[],{"title":1971},{"EN":1972},"Professor, Helsinki School of Economics (HSE), Helsinki, Finland",[],{"title":1975},{"EN":1976},"MaiAnttila",{"url":28,"publisher":1978,"properties":28},{"id":868,"createTime":869,"updateTime":870,"relativeEntities":1979,"slug":872,"properties":1980,"entityType":25,"verifyStatus":877,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":32,"subjectFields":1983,"manageAffiliations":1996,"indexDatabases":2002,"url":28,"thumbnailPath":28,"statistic":2017,"gsStatistic":28,"type":28,"analyzePriority":28},[],{"issn":1981,"title":1982},{"VOID":875},{"EN":872},[1984,1988,1992],{"id":880,"createTime":28,"updateTime":28,"relativeEntities":1985,"label":1986,"description":1987,"parentId":28,"standard":28,"scholarHubFieldId":28},[],{"EN":883},{},{"id":886,"createTime":28,"updateTime":28,"relativeEntities":1989,"label":1990,"description":1991,"parentId":28,"standard":28,"scholarHubFieldId":28},[],{"EN":889},{},{"id":892,"createTime":28,"updateTime":28,"relativeEntities":1993,"label":1994,"description":1995,"parentId":28,"standard":28,"scholarHubFieldId":28},[],{"EN":895},{},[1997],{"id":899,"createTime":28,"updateTime":28,"relativeEntities":1998,"slug":28,"properties":1999,"entityType":28,"verifyStatus":28,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":28,"url":28,"parentIds":2001,"statistic":28},[],{"title":2000},{"EN":903},[],[2003,2010],{"id":907,"indexDatabase":2004,"url":913,"indexYears":914,"academicFieldIds":2009,"indexDatabaseRanking":919},{"id":775,"createTime":28,"updateTime":28,"relativeEntities":2005,"label":2006,"description":2007,"key":781,"publicationTags":2008,"standard":28},[],{"EN":778,"VI":778},{"EN":778,"VI":780},[783],[916,917,918],{"id":921,"indexDatabase":2011,"url":933,"indexYears":28,"academicFieldIds":2016,"indexDatabaseRanking":28},{"id":923,"createTime":28,"updateTime":28,"relativeEntities":2012,"label":2013,"description":2014,"key":930,"publicationTags":2015,"standard":28},[],{"EN":926,"VI":926},{"EN":928,"VI":929},[932,813],[935,936],{"impactFactor":32,"impactFactorByYear":2018,"i10Index":45,"i10IndexLast5Year":32,"totalPublication":939,"totalPublicationByYear":2019,"totalCitation":941,"totalCitationByYear":2020,"totalCitationPerPublication":945,"totalCitationPerPublicationByYear":2021,"hindexLast5Year":45,"hindex":45},{"2012":105,"2015":293,"2016":357},{"1992":49,"1993":49,"1994":45,"1995":123,"1996":45,"1997":145,"1998":357,"1999":357,"2000":42,"2001":45,"2002":49,"2003":46,"2004":357,"2005":51,"2006":126,"2007":126,"2008":47,"2009":199,"2010":130,"2011":199,"2012":129,"2013":48,"2014":40},{"2002":943,"2005":436,"2010":201,"2014":944},{"2002":947,"2005":441,"2010":838,"2014":944},"2004-01-01",2004,[932,919],[2026,2030,2034,2038,2041,2044,2048,2052,2056,2060,2063,2066,2070,2074,2077,2081,2084,2088],{"id":28,"text":2027,"url":28,"identifiers":2028},"Desmet, P. (2002), “A study of the potential effects of the conversion to Euro”, Journal of Product & Brand Management, Vol. 11 No. 3, pp. 134‐46.",{"doi":2029},"10.1108\u002F10610420210430033",{"id":28,"text":2031,"url":28,"identifiers":2032},"Diller, H. and Ivens, B.S. (2000), “Passage a l'éuro et psychologie des prix”, Recherche et Applications en Marketing, Vol. 15 No. 3, pp. 29‐42.",{"doi":2033},"10.1177\u002F076737010001500302",{"id":28,"text":2035,"url":28,"identifiers":2036},"Fehr, E. and Tyran, J.‐R. (2001), “Does money illusion matter?”, American Economic Review, Vol. 91 No. 5, December, pp. 1239‐62.",{"doi":2037},"10.1257\u002Faer.91.5.1239",{"id":28,"text":2039,"url":28,"identifiers":2040},"Gabor, A. and Granger, C.W.J. (1964), “Price sensitivity of the consumer”, Journal of Advertising Research, Vol. 4 No. 4, pp. 40‐4.",{},{"id":28,"text":2042,"url":28,"identifiers":2043},"Gaston‐Breton, C. and Desmet, P. (1999), “Perception of a price increase according to its experience in francs and euros”, in Hildebrandt, L., Annacker, D. and Klapper, D. (Eds), Proceedings of the 28th European Marketing Academy (EMAC) Conference, Marketing and Competition in the Information Age, May 11‐14, Humboldt University Berlin, p. 75.",{},{"id":28,"text":2045,"url":28,"identifiers":2046},"Jacobson, R. and Obermiller, C. (1990), “The formation of expected future price: a reference price for forward‐looking consumers”, Journal of Consumer Research, Vol. 16, March, pp. 420‐32.",{"doi":2047},"10.1086\u002F209227",{"id":28,"text":2049,"url":28,"identifiers":2050},"Lichtenstein, D.R., Bloch, P.H. and Black, W.C. (1988), “Correlates of price acceptability”, Journal of Consumer Research, Vol. 15, pp. 243‐52.",{"doi":2051},"10.1086\u002F209161",{"id":28,"text":2053,"url":28,"identifiers":2054},"Lowengart, O. (2002), “Reference price conceptualisations: an integrative framework analysis”, Journal of Marketing Management, Vol. 18 No. 1‐2, February, pp. 145‐71.",{"doi":2055},"10.1362\u002F0267257022775972",{"id":28,"text":2057,"url":28,"identifiers":2058},"Monroe, K.B. (1971), “Measuring price thresholds by psychophysics and latitudes of acceptance”, Journal of Marketing Research, Vol. 8, November, pp. 460‐4.",{"doi":2059},"10.1177\u002F002224377100800409",{"id":28,"text":2061,"url":28,"identifiers":2062},"Monroe, K.B. (1973), “Buyers' subjective perceptions of price”, Journal of Marketing Research, Vol. 8 No. 2, pp. 248‐51.",{},{"id":28,"text":2064,"url":28,"identifiers":2065},"Monroe, K.B. (1990), Pricing: Making Profitable Decisions, 2nd ed., McGraw‐Hill, New York, NY.",{},{"id":28,"text":2067,"url":28,"identifiers":2068},"Niedrich, R.W., Sharma, S. and Wedell, D.H. (2001), “Reference price and price perceptions: a comparison of alternative models”, Journal of Consumer Research, Vol. 28, December, pp. 339‐54.",{"doi":2069},"10.1086\u002F323726",{"id":28,"text":2071,"url":28,"identifiers":2072},"O'Neill, R.M. and Lambert, D.R. (2001), “The emotional side of price”, Psychology & Marketing, Vol. 18 No. 3, pp. 217‐37.",{"doi":2073},"10.1002\u002F1520-6793(200103)18:3\u003C217::AID-MAR1006>3.0.CO;2-M",{"id":28,"text":2075,"url":28,"identifiers":2076},"Romani, S. and Dalli, D. (2002), “Effects of the transition from lira to euro on buyers' product evaluations”, in Farhangmehr, M. (Ed.), Proceedings of the 31st European Marketing Academy (EMAC) Conference, May 28‐31, Braga, Portugal.",{},{"id":28,"text":2078,"url":28,"identifiers":2079},"Thaler, R. (1985), “Mental accounting and consumer choice”, Marketing Science, Vol. 4, pp. 199‐214.",{"doi":2080},"10.1287\u002Fmksc.4.3.199",{"id":28,"text":2082,"url":28,"identifiers":2083},"Volkmann, J. (1951), “Scales of judgment and their implications for social psychology”, in Rohrer, J.H. and Sherif, M. (Eds), Social Psychology at the Crossroads, Harper & Row, New York, NY, p. 2.",{},{"id":28,"text":2085,"url":28,"identifiers":2086},"Winer, R.S. (1986), “A reference price model of brand choice for frequently purchased products”, Journal of Consumer Research, Vol. 13 No. 3, pp. 250‐6.",{"doi":2087},"10.1086\u002F209064",{"id":28,"text":2089,"url":28,"identifiers":2090},"Monroe, K.B. and Lee, A.Y. (1999), “Remembering versus knowing: issues in buyers' processing of price information”, Journal of the Academy of Marketing Science, Vol. 27 No. 2, pp. 207‐25.",{"doi":2091},"10.1177\u002F0092070399272006",{"id":2093,"createTime":2094,"updateTime":2095,"relativeEntities":2096,"slug":2097,"properties":2098,"entityType":965,"verifyStatus":26,"verifyTime":2095,"verifyNote":966,"languages":2105,"translateLanguages":28,"viewCount":32,"primaryUrl":2106,"fullTextUrl":28,"authors":2107,"publicationType":985,"publisherRelationship":2162,"citationCount":28,"citationInfo":28,"publishDate":2207,"publishYear":2208,"citationAnalyzeStatus":877,"lastCitationAnalyze":28,"indexDatabases":2209,"openAccess":28,"references":2210,"isForceReanalyzing":1127},"03e33c38-3b5f-482e-af4b-4e2e04c53378","2024-04-11T18:55:05.397+00:00","2025-02-16T23:36:53.077+00:00",[],"Branding-Food-Endorsement-Programs-",{"title":2099,"doi":2101,"abstract":2103},{"EN":2100},"Branding Food Endorsement Programs:",{"VOID":2102},"10.1108\u002F10610429410073110",{"EN":2104},"\u003Cjats:p>Reviews the Australian National Heart Foundation′s “Pick the Tick” food\nendorsement program. The program is seen by the Foundation as part of\nits mission to promote the kind of healthy living that is conducive to\nimproving the heart health of all Australians and reducing disability\nand premature death from heart and blood vessel disease. In this article\nthe program is not evaluated in those terms but in terms of what is\nrequired for a successful \u003Cjats:italic>brand\u003C\u002Fjats:italic> in a marketplace. The program is shown\nto possess the attributes associated with a successful brand. As such it\ndemonstrates that promotion programs themselves can be branded. 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(Ed.), Advances in Experimental Psychology, Vol. 17, pp. 268‐359.",{"doi":2464},"10.1016\u002FS0065-2601(08)60122-7",{"id":28,"text":2466,"url":28,"identifiers":2467},"Emory, C.W. and Cooper, D.R. (1991, Business Research Methods, 4th ed., Irwin, Homewood, IL.",{},{"id":28,"text":2469,"url":28,"identifiers":2470},"Hutchinson, J.W. (1983, “Expertise and the structure of free recall”, in Bagozzi, R.P. and Tybout, A.M. (Eds), Advances in Consumer Research, Vol. 10, pp. 585‐9.",{},{"id":28,"text":2472,"url":28,"identifiers":2473},"Irwin, R.L. and Asimakopoulos, M.K. (1992, “An approach to the evaluation and selection of sport sponsorship proposals”, Sport Marketing Quarterly, Vol. 1 No. 2, pp. 43‐51.",{},{"id":28,"text":2475,"url":28,"identifiers":2476},"Javalgi, R.G., Traylor, M.B., Gross, A.C. and Lampman, E. (1994, “Awareness of sponsorship and corporate image: an empirical investigation”, Journal of Advertising, Vol. 23 No. 4, pp. 47‐58.",{"doi":2477},"10.1080\u002F00913367.1943.10673458",{"id":28,"text":2479,"url":28,"identifiers":2480},"Jeannet, J.‐P. and Hennessey, H. (1988, International Marketing Management, Houghton Mifflin, Boston, MA.",{},{"id":28,"text":2482,"url":28,"identifiers":2483},"Kuzma, J.R., Shanklin, W.L. and McCally, J.F. Jr (1993, “Number one principle for sporting events seeking corporate sponsors: meet benefactor’s objectives”, Sport Marketing Quarterly, Vol. 2 No. 3, pp. 27‐32.",{},{"id":28,"text":2485,"url":28,"identifiers":2486},"Lynch, J.G. and Srull, T.K. (1982, “Memory and attentional factors in consumer choice: concepts and research methods”, Journal of Consumer Research, Vol. 9, pp. 18‐37.",{"doi":2487},"10.1086\u002F208893",{"id":28,"text":2489,"url":28,"identifiers":2490},"Lynch, J.G., Marmorstein, H. and Weigold, M.F. (1988, “Choices from sets including remembered brands: use of recalled attributes and prior overall evaluations”, Journal of Consumer Research, Vol. 15, pp. 169‐84.",{"doi":2491},"10.1086\u002F209155",{"id":28,"text":2493,"url":28,"identifiers":2494},"Mescon, T. and Tilson, D. (1987, “Corporate philanthropy: a strategic approach to the bottom line”, California Management Review, Vol. 29 No. 2, pp. 49‐61.",{"doi":2495},"10.2307\u002F41165238",{"id":28,"text":2497,"url":28,"identifiers":2498},"Meyers‐Levy, J. and Maheswaran, D. (1991, “Exploring differences in males’ and females’ processing strategies”, Journal of Consumer Research, Vol. 18, pp. 63‐70.",{"doi":2499},"10.1086\u002F209241",{"id":28,"text":2501,"url":28,"identifiers":2502},"Nedungadi, P. 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(1991a, “Why we buy what we buy: a theory of consumption values”, Journal of Business Research, Vol. 22, pp. 159‐70.",{"doi":2516},"10.1016\u002F0148-2963(91)90050-8",{"id":28,"text":2518,"url":28,"identifiers":2519},"Sheth, J.N., Newman, B.I. and Gross, B.L. (1991b, Consumption Values and Market Choices: Theory and Applications, South Western, Cincinnati.",{},{"id":28,"text":2521,"url":28,"identifiers":2522},"Singh, N.S., Rothschild, M.L. and Churchill, G.A. (1988, “Recognition versus recall as measures of television commercial forgetting”, Journal of Marketing Research, Vol. 25, pp. 72‐80.",{"doi":2523},"10.1177\u002F002224378802500107",{"id":28,"text":2525,"url":28,"identifiers":2526},"Stotlar, D. (1993, “Sponsorship and the Olympic Winter Games”, Sport Marketing Quarterly, Vol. 2 No. 1, pp. 35‐43.",{},{"id":28,"text":2528,"url":28,"identifiers":2529},"Witcher, B., Gordon Craigen, J., Culligan, D. and Harvey, A. (1991, “The links between objectives and function in organizational sponsorship”, International Journal of Advertising, Vol. 10, pp. 13‐33.",{"doi":2530},"10.1080\u002F02650487.1991.11104431",{"id":28,"text":2532,"url":28,"identifiers":2533},"Yeo, P. (1989, “An advertising PR agency’s point of view”, Proceedings of the International Sports Marketing and Media Conference,January‐February, Melbourne, audio cassette.",{},{"id":2535,"createTime":2536,"updateTime":2537,"relativeEntities":2538,"slug":2539,"properties":2540,"entityType":965,"verifyStatus":26,"verifyTime":2551,"verifyNote":966,"languages":2552,"translateLanguages":2553,"viewCount":32,"primaryUrl":2554,"fullTextUrl":28,"authors":2555,"publicationType":985,"publisherRelationship":2586,"citationCount":28,"citationInfo":28,"publishDate":2631,"publishYear":1575,"citationAnalyzeStatus":877,"lastCitationAnalyze":28,"indexDatabases":2632,"openAccess":28,"references":2633,"isForceReanalyzing":1127},"09c1b2fb-7fc2-464c-9b38-7179caf76ba3","2024-04-10T01:34:31.603+00:00","2025-01-19T06:49:52.677+00:00",[],"Club-Med-coping-with-corporate-brand-evolution",{"abstract":2541,"title":2544,"keywords":2547,"doi":2549},{"EN":2542,"VI":2543},"\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Purpose\u003C\u002Fjats:title>\u003Cjats:p>This paper aims to identify how community members of a long‐established service brand, Club Med, negotiate the strategic decision made by management in 2002 to substantially alter the brand positioning.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Design\u002Fmethodology\u002Fapproach\u003C\u002Fjats:title>\u003Cjats:p>A mixed method approach relied on participant observations, interviews with managers and consumers, and a netnography of an independent website used by Club Med members to exchange information, advice and other holiday tips.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Findings\u003C\u002Fjats:title>\u003Cjats:p>Brand community members responded differently to the repositioning of the brand, according to the core benefit or value they first sought by attending the Club, from the functional and practical to the emotional or experiential reward. Responses also differed according to whether consumers valued the collective ideals of the earlier Club Med or the individualism advocated in the latest positioning. Hence, the value match between brand and consumers appeared predictive of their response.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Research limitations\u002Fimplications\u003C\u002Fjats:title>\u003Cjats:p>Although limited to the case of one iconic service brand, these findings have implications for marketers. In particular, they warn against unilateral decisions made without due consideration of the brand community which may have developed around the traditional meanings associated with the brand.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Originality\u002Fvalue\u003C\u002Fjats:title>\u003Cjats:p>Given the paucity of evidence of service brand community, validating the existence of service brand community represents a first and important contribution of the paper. Brand communities have intrigued researchers and practitioners by their loyalty and resilience. Moreover, little or no research has examined how such communities cope with dramatic changes in the brand strategy.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>","\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Mục đích\u003C\u002Fjats:title>\u003Cjats:p>Bài báo này nhằm xác định cách các thành viên cộng đồng của một thương hiệu dịch vụ đã tồn tại lâu dài, Club Med, thương lượng về quyết định chiến lược được ban quản lý đưa ra vào năm 2002 nhằm thay đổi đáng kể vị thế thương hiệu.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Thiết kế\u002Fphương pháp nghiên cứu\u003C\u002Fjats:title>\u003Cjats:p>Một phương pháp tiếp cận hỗn hợp dựa vào các quan sát tham gia, phỏng vấn với các nhà quản lý và người tiêu dùng, và một nghiên cứu netnography về một trang web độc lập được các thành viên Club Med sử dụng để trao đổi thông tin, lời khuyên và các mẹo du lịch khác.\u003C\u002Fjats:p>\u003C\u002Fjats:sec>\u003Cjats:sec>\u003Cjats:title content-type=\"abstract-heading\">Kết quả\u003C\u002Fjats:title>\u003Cjats:p>Các thành viên cộng đồng thương hiệu phản ứng khác nhau trước sự tái định vị của thương hiệu, tùy thuộc vào lợi ích hoặc giá trị cốt lõi mà họ mong muốn khi tham gia Club, từ phần chức năng và thực tiễn đến phần thưởng về cảm xúc hoặc trải nghiệm. Các phản ứng cũng khác nhau tùy thuộc vào việc người tiêu dùng đánh giá cao lý tưởng tập thể của Club Med trước đây hay chủ nghĩa cá nhân được đề cao trong sự định vị mới nhất. Do đó, sự khớp giá trị giữa thương hiệu và người tiêu dùng dường như dự đoán được phản ứng của họ.",{"EN":2545,"VI":2546},"Club Med: coping with corporate brand evolution","Club Med: Đối phó với sự tiến hóa của thương hiệu tập đoàn",{"VI":2548},"",{"VOID":2550},"10.1108\u002F10610421011033449","2025-01-14T11:32:41.789+00:00",[31],[30],"https:\u002F\u002Fwww.emerald.com\u002Finsight\u002Fcontent\u002Fdoi\u002F10.1108\u002F10610421011033449\u002Ffull\u002Fhtml",[2556,2571],{"id":2557,"sortIndex":32,"researcher":28,"roles":2558,"affiliations":2559,"properties":2568,"displayName":2570,"givenName":28,"familyName":28},"a83edd3c-51db-47c3-89d4-9230cef651ed",[],[2560],{"id":2561,"sortIndex":32,"affiliation":2562,"properties":28},"4a1ff2b7-c4d4-4e79-862b-d77f477ad0e2",{"id":2561,"createTime":28,"updateTime":28,"relativeEntities":2563,"slug":28,"properties":2564,"entityType":28,"verifyStatus":28,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":28,"url":28,"parentIds":2567,"statistic":28},[],{"title":2565},{"VI":2566},"Faculty of the Professions, The University of Adelaide, Adelaide, Australia",[],{"title":2569},{"EN":2570},"Pascale G.Quester",{"id":2572,"sortIndex":40,"researcher":28,"roles":2573,"affiliations":2574,"properties":2583,"displayName":2585,"givenName":28,"familyName":28},"4b1f6e77-cfda-4e87-af6c-70fa1420ad63",[],[2575],{"id":2576,"sortIndex":32,"affiliation":2577,"properties":28},"ff53671d-5cf7-4609-8bc6-9ecb1f78bb5f",{"id":2576,"createTime":28,"updateTime":28,"relativeEntities":2578,"slug":28,"properties":2579,"entityType":28,"verifyStatus":28,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":28,"url":28,"parentIds":2582,"statistic":28},[],{"title":2580},{"VI":2581},"Université de Cergy Pontoise, Cergy Pontoise, France",[],{"title":2584},{"EN":2585},"NathalieFleck",{"url":28,"publisher":2587,"properties":28},{"id":868,"createTime":869,"updateTime":870,"relativeEntities":2588,"slug":872,"properties":2589,"entityType":25,"verifyStatus":877,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":32,"subjectFields":2592,"manageAffiliations":2605,"indexDatabases":2611,"url":28,"thumbnailPath":28,"statistic":2626,"gsStatistic":28,"type":28,"analyzePriority":28},[],{"issn":2590,"title":2591},{"VOID":875},{"EN":872},[2593,2597,2601],{"id":880,"createTime":28,"updateTime":28,"relativeEntities":2594,"label":2595,"description":2596,"parentId":28,"standard":28,"scholarHubFieldId":28},[],{"EN":883},{},{"id":886,"createTime":28,"updateTime":28,"relativeEntities":2598,"label":2599,"description":2600,"parentId":28,"standard":28,"scholarHubFieldId":28},[],{"EN":889},{},{"id":892,"createTime":28,"updateTime":28,"relativeEntities":2602,"label":2603,"description":2604,"parentId":28,"standard":28,"scholarHubFieldId":28},[],{"EN":895},{},[2606],{"id":899,"createTime":28,"updateTime":28,"relativeEntities":2607,"slug":28,"properties":2608,"entityType":28,"verifyStatus":28,"verifyTime":28,"verifyNote":28,"languages":28,"translateLanguages":28,"viewCount":28,"url":28,"parentIds":2610,"statistic":28},[],{"title":2609},{"EN":903},[],[2612,2619],{"id":907,"indexDatabase":2613,"url":913,"indexYears":914,"academicFieldIds":2618,"indexDatabaseRanking":919},{"id":775,"createTime":28,"updateTime":28,"relativeEntities":2614,"label":2615,"description":2616,"key":781,"publicationTags":2617,"standard":28},[],{"EN":778,"VI":778},{"EN":778,"VI":780},[783],[916,917,918],{"id":921,"indexDatabase":2620,"url":933,"indexYears":28,"academicFieldIds":2625,"indexDatabaseRanking":28},{"id":923,"createTime":28,"updateTime":28,"relativeEntities":2621,"label":2622,"description":2623,"key":930,"publicationTags":2624,"standard":28},[],{"EN":926,"VI":926},{"EN":928,"VI":929},[932,813],[935,936],{"impactFactor":32,"impactFactorByYear":2627,"i10Index":45,"i10IndexLast5Year":32,"totalPublication":939,"totalPublicationByYear":2628,"totalCitation":941,"totalCitationByYear":2629,"totalCitationPerPublication":945,"totalCitationPerPublicationByYear":2630,"hindexLast5Year":45,"hindex":45},{"2012":105,"2015":293,"2016":357},{"1992":49,"1993":49,"1994":45,"1995":123,"1996":45,"1997":145,"1998":357,"1999":357,"2000":42,"2001":45,"2002":49,"2003":46,"2004":357,"2005":51,"2006":126,"2007":126,"2008":47,"2009":199,"2010":130,"2011":199,"2012":129,"2013":48,"2014":40},{"2002":943,"2005":436,"2010":201,"2014":944},{"2002":947,"2005":441,"2010":838,"2014":944},"2010-04-20",[932,919],[2634,2638,2642,2646,2650,2654,2658,2662,2666,2670,2674,2678,2681,2685,2688,2691,2694,2698,2701,2704,2708,2712,2715],{"id":28,"text":2635,"url":28,"identifiers":2636},"Algesheimer, R., Dholakia, U. and Herrmann, A. 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